German for ‘plush, luxurious and refined’ Plüsch exemplifies a modern,
engaging experience. Originally constituted as ‘Poggenpohl’ 18 years ago by Rati &
Sukriti Sharrma, as ‘Plüsch’. As they diversified to encompass nine more high-
end interior brands they felt the name ‘Plüsch’ better represents the much-
needed strong, iconic brand name to assemble the extensive product portfolio
under one umbrella.
Representing the world's leading brands in exclusive pan India tie-ups, Plusch
has carved out a genuine, unshakeable reputation through an honest approach,
dedication, immaculate execution and client satisfaction. Over time, it diversified
and expanded its product portfolio to represent many other prestigious and
luxurious lifestyle brands.
While Plüsch living focusses on kitchens,wardrobes, appliances and upholstered furniture,
Plüsch decor focusses on home decor and accessories.
It is Sukriti’s new venture, where she looks at bringing in a fresh perspective,
by expanding the plüsch portfolio into accessories and décor.
“My parents brought in a lot of quirky brands from their travels abroad to
display on the kitchen counters in our showrooms. A lot of clients who walked in
loved them which made me think of expanding the plüsch portfolio into a new
field of accessories and creating Plüsch Decor, which aims to provide our clients
with luxury high-end accessories and outlandish decor inspired from around the
world” Sukriti Sharrma
Kochi with plans of expansion to Chennai and Ahmedabad.